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you will never look at your life in the same way again
dr marshall goldsmith said if you do not
create and control your environment
your environment creates and controls
you this is something you cannot escape
you're the product of the five people
you spend the most time with
and your input shapes your outlook your
input is anything that comes in
information food experiences anything
that comes in
literally becomes you it becomes your
your physical body but it also becomes
your
your mental body if you are letting in
garbage then your mind is becoming a
garden filled with weeds
and whatever you let in ultimately is
going to produce fruit so your input
shapes your outlook
and so this is why your environment
shapes you you can't escape that your
environment shapes your thoughts it
shapes your goals it shapes your
identity the author james clear
said that thoughts are downstream from
environment so whatever
environment you have and whatever
information you're consuming ultimately
that's what's shaping your thoughts
it's what's shaping your goals it's
what's shaping your beliefs it's what's
shaping your identity it's what's
shaping who you are this is why you're
the product of the five people you spend
the most time with
what the research has found is that your
peer group determines your income level
whether or not you're religious or
spiritual whether you're an alcoholic
whether you're an entrepreneur whether
you
graduate well in school your your peer
group determines
so much about yourself as does the
information you consume
the people you consume the food you
consume and so you've got to start
questioning initially what you consume
and in this video i'm going to share
with you a few powerful strategies for
upgrading your situation upgrading your
environment the first
is strategic ignorance the truth is is
that you don't necessarily need to be
aware of everything going on in the
world
most high achievers aren't aware of most
things that are going on because if you
if you're too aware of everything going
on this doesn't mean you should be
radically ignorant or radically
uninformed it means you're strategically
ignorant it means
you know that for the most part most
things outside outside the world are out
of your control
and so you focus on the sphere that you
can control
this is a big problem in today's world
because we're so hyper connected that we
know what's going on all over the world
versus in the past we knew what was
going on in our local community
and so we get stressed out when
something bad happens like
five states away or across the world and
yes it's important to be globally
connected
but at the same time if we're getting
hyper stressed and and freaking
ourselves out and creating the
fight-or-flight response because of
something that happened 5000 miles away
then we're going to constantly be in a
stress state
and so this is why most high achievers
don't consume mainstream news
mainstream media they don't scroll
through their news feed because think
about it
most of that is created at a low level
it's created out of a level of fear a
level of pessimism a level
of scarcity and a scarcity and a level
of
victimhood and so why would you as
someone who's trying to create a better
life for yourself
create consume content that's created by
people at a level of scarcity
and of emotional fear and hate you
wouldn't do that because whatever you
consume you can you
consume the energy of it as well and so
you block that out you don't watch
mainstream news
you don't watch mainstream media you
actually get your
media from better sources and so the
first one is just strategic ignorance
and there's a lot of research on this
there's a great book actually called the
paradox of choice
showing that the more options you think
you have ultimately the less
you're able to make high quality
decisions and so ultimately you want to
cut off most of the information that's
available to you so that you can be
fully aware
of what you're trying to create for
yourself for your family for your life
if you have too much stuff coming in
which is ultimately sending your brain
in a thousand different directions and
ultimately creating a state of fear and
uncertainty and confusion for you then
you can't be in a flow state
you're ultimately creating for yourself
what's called decision fatigue
you're throwing too much stuff in your
brain you're heightening your stress
you're throwing your brain in a thousand
different directions and you're
ultimately consuming a lot of stuff
that's freaking you out over stuff you
can't control
instead you want to be strategically
ignorant you want to be unaware of most
things because most things are
irrelevant to you and to your goals
you want to focus on and consume
information and media that ultimately
helps you there's actually a lot of
research on this subject when it comes
to hope
people who are high hope they they
consume media that relates to their
goals if they're trying to
for example build their financial wealth
they consume media and information that
helps them build their wealth whereas
people with low hope
they actually specifically consume media
that
justifies their not having hope there's
a lot of media out there i would say
most of the mainstream media
is actually targeted towards killing
your hope
killing your belief that the future is
going to be better there's a lot of
important research on the subject of the
concept prospection prospection is the
idea that whatever view you have of the
future
that's what shapes your attitudes your
motivation and your behavior in the
present
and most media actually is intended to
make you feel more uncertain
and more fearful about the future a lot
of that media is to make you feel like
the future is going to be worse than the
present and if you believe the future is
worse than the present
then how do you think you're going to
feel in the present that's actually the
opposite of what high achievers do high
achievers consume media that makes them
realize their future is bigger than
their past
as dan sullivan said the only way to
make your present better is by making
your future bigger
well people with high hope they study
information
that helps them think better that helps
them focus better that helps them
actually tangibly know how to achieve
their goals one of the big differences
again between high and low hope people
is
that high hope people they're very clear
on their goals they want accountability
which is also another aspect of
environment you want
an environment that holds you
accountable to your goals you want to be
clear
explicit about your goals and you want
people who hold you accountable you also
want to be in relationships
where there's a higher expectation again
that's called the pygmalion effect the
pygmalion effect says that we're either
rising or falling to the demands of
those around us or to the expectations
of those around us
so people with high hope they've got
clear goals they want high
accountability
they're also constantly studying
information that ultimately helps them
to achieve their goals
and they avoid or they're strategically
ignorant of information that ultimately
tries to tear away their hope and their
confidence in their future
one other key aspect of this and it's
super deep
and interesting is that low hope people
they don't want to learn new methods or
ways of achieving their goals
instead they keep trying the same way
over and over and over again and
expecting a different result which is
obviously insanity
they're unwilling to learn different
methods and means
basically what the pure definition of
hope is from a psychology standpoint is
it's both having the will
and the way you need a clear vision you
need the belief that you can achieve it
but you also need to find a
better strategic pathway to getting
there you need a pathway to getting
getting there and that's why i hope
people consume better and better media
is so that they can learn better
strategies mindsets behaviors
that ultimately allow them new and
unique ways of achieving their goals
they're not just stuck doing something
one way lojo people on the other hand
they're unwilling to
learn new things to adjust their
strategies they're unwilling to learn
new ways of doing things
if it's not in their comfort zone then
they're just going to consume media that
tells them
you shouldn't believe in the future
anyways so that's step one
is strategic ignorance blocking out
information
that ultimately destroys your hope and
that's ultimately irrelevant to you
so that you can focus on your life and
your world and actually move yourself
forward
versus being caught in paralysis by
analysis being caught in decision
fatigue and caught in fear mode
about something you can't control the
next one
is ultimately strategic remembering so
david goggins wrote the book can't hurt
me and one of the things that he talks
about
is the mirror of truth he talks about
staring at yourself in the mirror
and being fully honest with yourself if
you're someone who's massively
overweight you've got to be honest with
yourself rather than just lying to
yourself and pretending like you're in
shape
stare at yourself in the mirror but one
of the things that gogan says is putting
post-its on the mirror about your goals
looking at your current self and then
looking at the post it's of your goals
this is a way of strategically designing
your environment to remind your
you of your future self to remind you of
your goals to remind you of what you
want you need constant reminders
all around your environment of who
you're trying to be that's actually why
i have this culture wall right behind me
this culture wall is filled
with many of my favorite beliefs many of
my favorite values
and it's how i've engineered my
environment so that i can ultimately
have the life i want by the way these
culture walls are created by gaping void
they're a culture design company they've
worked with many of the biggest
companies in the world it's
brilliant it's amazing ultimately you
want an environment that triggers and
reminds you of your future self
most people they have an environment
that triggers them and throws them back
into their former traumas into their
former addictions
and so they're around people that keep
triggering and reminding them of their
former self of their of their
failures and things like that and so
they can't get out of that loop the only
way to get out of the loop
is to cut off the trigger and to create
a new one to create
a transformational trigger that reminds
you of your future self that's why
gogen's exercise is so powerful he
stares at himself in the mirror he's
fully honest with himself but he's also
looking at the post it notes
on his mirror of his goals then he
straight up gets to work
so the final one is called forcing
functions
a forcing function is any situational
factor that ultimately forces you to
produce an outcome
so the historian will durant said that
the ability of the average person could
be doubled
if the situation demanded it if the
situation demanded it you're again
either rising or falling to the demands
of your situation
and if your situation isn't demanding
you to rise up then you probably won't
but if you can create a situation that
forces you to rise up
then you will so for example parkinson's
law parkinson's law says that work
expands or contracts based on how much
time you have to give it so this is why
short deadlines really work if you gave
yourself
a month to do something it would take a
month if you gave yourself a week to do
it it would take a week if you gave
yourself three days
it would take three days so that's a
forcing function is creating a very
short timeline and forcing yourself to
do it
social accountability is another form of
forcing function
if for example you have a workout
partner who's waiting for you at the gym
you're probably going to go but if you
don't have that social accountability
you're very likely to let yourself down
we will let ourselves down more than we
let other people down which is why you
want to involve other people in your
goals you want other people
to help you achieve your goals you want
to have high accountability as high hope
people have so you want to have
coaching you want to have mentorships
you want to have accountability partners
you want to have people who are
involved in your goals with you so that
your performance not only affects your
outcomes but it
impacts other people's outcomes this is
another thing that gogan said when
david goggins actually started having
kids i think he might have had maybe a
daughter
he realized that his performance not
only affected him anymore it actually
impacted his family and that gave him
more incentive to get down to work i can
speak from experience on this principle
when i was doing my phd my wife and i
became foster parents of three kids
a lot of people think that having three
kids would be detrimental to my
performance
and to my productivity but the opposite
is true because of the pygmalion effect
when once i had three kids all of a
sudden i had this new weight of
responsibility forced upon me
and now i needed to rise up i need to
get things done interestingly i started
blogging online
the same month or around the same month
that we got our foster kids
and that had been something i
procrastinated for literally years i
wanted to become a writer for years
but it wasn't until i had that new
responsibility heaved upon me
the saying that with great power comes
great responsibility is actually the
opposite of truth it's with great
responsibility comes great power you've
got to take on responsibility you've got
to take on that ownership
you've got to put those forcing
functions in your life short deadlines
social accountability high investment
think about it
there's a lot of research that shows
that the more invested you are the more
committed you become
so if you invest in your goal if you
invest in your future self you're going
to be a lot more committed to that
future self
i'm now right now training for for
example an ultra marathon and i'm just
hiring a coach
and when you hire someone when you put
money down you start to really have
ownership over that thing
you start to identify with it more and
more so whatever your goal is you want
to invest in that thing and it becomes a
forcing function
you want to have high consequences for
failure that's one of the things that
they've found with the flow research
people who for example are extreme
athletes snowboarders who are hitting
huge jumps and flying 100
like 100 feet the consequences for
failure
could be death so they lock into an
extreme flow state
and then they ultimately can tap into
their highest performance that's what
you want to do
you want to engineer situations and
environments that put pressure on you
there's a great quote that says pressure
can bust pipes or it can make a diamond
you ultimately want to put yourself in a
situation where there's pressure to
succeed it's good healthy pressure it's
you stress it's the kind of stress that
makes you stronger a lot of people are
just too afraid
to create an environment that ultimately
forces them to succeed they're too
afraid to publicly commit to their goals
they're too afraid
to socially say who their future self is
they're too afraid to admit what they
want they're too afraid to invest in
their future self
they're too complacent to remove the
negative inputs from their life
and to become strategically ignorant and
to design an environment that keeps them
strategically aware of their future self
such as the post-it notes and they're
unwilling to
apply forcing functions to their life a
forcing function is creating an
engineering a situation that forces your
hand it forces you forward because you
know
that if you haven't created a situation
that forces you forward then your weaker
self will come out and you'll try to get
out of it but if you engineer a
situation where it's like no you got to
show up you got to do it you've publicly
committed to this thing now people know
it's coming
then you've outsourced your motivation
to a situation which is the most
powerful thing you can do
so your willpower is weak compared to
situations
you've got to design the situation
ultimately to pull you to where you want
to go
this is why they say that you can't
overcome an addiction through willpower
ultimately you need other people you
need help you need support as johann
hari said
in his famous ted talk he said the
opposite of addiction is not sobriety
the opposite of addiction is human
connection you need other people you
need social support you need
vulnerability you need what peter levine
would call an empathetic witness
someone who's empathetic towards you
someone who can hear you someone who can
help you reconstruct the meaning of your
experiences
you can't overcome an addiction through
willpower alone
you ultimately need to change your
environment and change your system
and you need to get social support
social accountability
and help your input shapes your outlook
when you start surrounding yourself with
new people you're going to have new
thoughts
you're going to start to adapt to your
new environment that's one of the things
that
is so powerful about human beings is how
adaptive we are it doesn't matter how
big the leap is from one situation to
another you will quickly adapt to the
stresses the pressures
and the demands of that new environment
i found that when going from zero to
three kids
immediately i was able to quickly adapt
and adjust yes it was stressful yes it
was a shock to my system for a little
while just like jumping in a swimming
pool but when you jump into a swimming
pool
you quickly adapt to the new situation
and that's what happens when you change
your environment you quickly adapt
and then all of a sudden your thoughts
your goals and your identity start to
mimic and match your environment
so to repeat the quote i started with
from marshall goldsmith if you do not
crit and control your environment your
environment creates and controls you
on this page you can get access to
another video where i will show you how
you can create and become your desired
future self
i will see you over there talk to you
soon
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