摘要:中国广告市场在2021年上半年增长23%,广告主信心全面提升,但相较于2019年仍有小幅差距,中国品牌正以多样化的营销传播渠道赢得消费者,主导市场增长。中国媒体融合进入经营突破的关键阶段,媒体在经营模式、资源开发及内容营销服务领域不断创新,短视频平台加速商业化进程,正在由流量经营向内容经营、交易经营转移。
来源:CTR洞察
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标签:CTR,媒体,经营,报告,2021,洞察
来源: https://blog.csdn.net/u011948420/article/details/120364970